Incremental

We build and grow data-driven businesses

From EV charging to AI products, we help companies grow — and we build a few of our own.

EV charging experience icon 17+
Years in EV charging
CEO experience icon CEO
Scale-up and turnaround experience
Board experience icon Board
Governance and investor perspective
Global collaborations icon Global
Assignments and collaborations

Two ways we work with you

Advisory and leadership icon Advisory & Leadership

Board positions, interim management, and hands-on advisory for founders, investors, and operators — in EV and beyond.

  • Board roles
  • Interim / fractional management (CEO, COO, etc.)
  • Strategic and operational advisory
  • M&A due diligence and integration

Ventures and products icon Ventures & Products

We build our own products and services from scratch — using the same discipline and framework we apply with our clients.

  • Plyx.ai — AI-powered personalised books
  • CPO benchmarking & EV charging data APIs
  • The Farm — our framework for building companies
  • Chargalytics — global charging infrastructure data

Ventures from The Farm

Learn more about The Farm →
Plyx-inspired layout illustration

Plyx.ai

Create and print personalised books using carefully crafted AI — from first idea to beautifully illustrated hardback.

B2C AI Publishing
EV charging data and benchmarking illustration

EV Charging Data & Benchmarking

API-based access to real-world CPO performance and utilisation data for your own BI tools, including Power BI and custom dashboards.

  • Integrate via secure API
  • Benchmark your network vs peers
  • Feed into Power BI or other dashboards
Chargalytics teaser illustration

Chargalytics In progress

A global, community-driven overview of public charging networks, powering our benchmarking tools and insights.

Currently in closed beta — join the waiting list to get early access.

Insights from the field

View all insights →