Incremental

We build and grow data-driven businesses

From EV charging to AI products, we help companies grow — and we build a few of our own.

17+
Years in EV charging
CEO
Scale-up and turnaround experience
Board
Governance and investor perspective
Global
Assignments and collaborations

Two ways we work with you

Advisory & Leadership

Board positions, interim management, and hands-on advisory for founders, investors, and operators — in EV and beyond.

  • Board roles
  • Interim / fractional management (CEO, COO, etc.)
  • Strategic and operational advisory
  • M&A due diligence and integration

Ventures & Products

We build our own products and services from scratch — using the same discipline and framework we apply with our clients.

  • Plyx.ai — AI-powered personalised books
  • Chargalytics — intelligence for EV charging
  • The Farm — our framework for building companies
  • Bots in the Fast Lane — turn-based economic strategy game

Ventures from The Farm

Learn more about The Farm →
Plyx-inspired layout illustration

Plyx.ai

Create and print personalised books using carefully crafted AI — from first idea to beautifully illustrated hardback.

B2C AI Publishing
Chargalytics illustration

Chargalytics

Intelligence for EV charging. Market analytics, operator benchmarking, site planning tools, and infrastructure data across 30+ countries.

B2B SaaS EV Charging
Bots in the Fast Lane illustration

Bots in the Fast Lane

A turn-based strategy game where bots and humans duke it out in procedurally generated economies. We built it because we wanted to play it. The research applications are a convenient alibi.

Game AI Open API

Insights from the field

View all insights →